Well-Approved Food Brands
We’re taking the guesswork out of grocery shopping by helping you choose the best quality products. Find our top brand picks for everything from beverages to desserts to snacks, plus more.
Support your health and the health of the planet by choosing better brands. Make the swap.
THE LIST.
Gluten Free. Toxic Oil Free. Refined Sugar Free.
The majority of these brands can be found at your local grocery store. Use links for quick viewing.
Items marked with * are only available for purchase online.
+ Baking
GF Flour: Bob's Redmill 1 to 1 Baking Flour
GF Cake & Brownie Mix: Simple Mills, Thrive Market*
GF Bread Mix: Simple Mills
GF Pancake Mix: Birch Benders Paleo
GF Pizza dough: Simple Mills, Capellos
Gelatin: Perfect* (discount code: THEWELL)
Baking Chocolate: Hu Kitchen, Dagoba, Eating Evolved
Chocolate Chips: Hu Kitchen Gems, Hu Kitchen Chips*
Coconut Milk: Native Forest Organic Simple, Thai Kitchen Organic
Maple Syrup: Coombs Family Farms Organic, Thrive Market*
Raw Honey: Local is best. Bee Keeper’s Naturals*
Nutella: Fine and Raw*
+ Beverages
Coffee: Conscious Coffees, Solar Roast, Foursigmatic, Thrive Market*, Holistic Roaster’s Biodynamic Coffee*
Coffee Alternatives: Rasa, Mud Water (discount code: THEWELL)
Tea: Traditional Medicinal, Frontier Co-Op, Mountain Rose Herbs*
Nut Milks: Homemade is best, MALK Organics, Three Trees
Kombucha: Upstart, Wild Tonic
Coconut Water: Harmless Harvest
Cold Lattes: REBBL, Pop and Bottle
Sparkling: The Mountian Valley, Sunwink, Sound
Collagen Water: Vital Proteins
+ Breads & Pasta
Bread: Cocobakes*, AWG Bakery*
Tortillas: Siete, Food for Life Sprouted Corn, Siete Hard Shell
Pasta: Jovial, Explore Cuisine, Capello's
Asian Noodles: Lotus Foods Pad Thai Noodles, Lotus Foods Ramen Noodles
+ Broths & Soups
Broths: Bonafied, Kettle & Fire, Epic
Soups: Bonafied, Kettle & Fire
+ Canned & Jarred Goods
Applesauce: Thrive Market *
Canned Fruit: Native Forest
Pumpkin Puree: Farmers Market, Thrive Market*
Coconut Milk/Cream: Native Forest Organic Simple, Thai Kitchen Organic
Pasta Sauce: Organico Bello
Canned Tomatoes: Jovial
Tomato Paste: Bionaturae, Thrive Market*
+ Condiments
Hot Sauce: Tuscon Tamale, Yellowbird Sriracha, Picaflor, Siete
BBQ Sauce: Primal Kitchen
Buffalo Sauce: Noble Made by The New Primal
Mustard: Primal Kitchen, Eden Brown Mustard
Ketchup: Primal Kitchen
Dressing: Primal Kitchen, Noble Made by The New Primal
Asian sauces: San J Organic Tamari, Coconut Secret Coconut Aminos, Red Boat Fish Sauce
Vinegar: Bragg, Napa Valley Naturals, Primal Kitchen
Wasabi: Eden
+ Cooking Fats/Oils
Butter: Raw Farm, Kerrygold, Truly
Ghee: Ancient Organics, Fourth & Heart, Organic Valley
Lard (pork): Fatworks, Epic, Thrive Market*
Extra Virgin Olive Oil: Jovial, Napa Valley Naturals, Bragg, Thrive Market*
Coconut Oil: Nutiva Virgin, Perfect* (discont code: THEWELL)
Avocado Oil: Primal Kitchen, Chosen Foods
+ Dairy & Eggs
Eggs: Local pasture-raised, Alexandre, Vital Farms
Butter: Raw Farm, Kerrygold, Truly
Ghee: Ancient Organics, Fourth & Heart, Organic Valley
Milk & Cream: Local & raw is best, Alexandre, Kalona Supernatural, Origin
Milk Alternatives: MALK Organics, Native Forest Organic Coconut Milk, Three Trees
Yogurt: Alexandre, Maple Hill, Nancy’s, Organic Valley Grassmilk
Yogurt Alternatives: CocoYo,Culina, Coyo, Coconut Cult
Cream Cheese: Nancy’s, Organic Valley, Miyoko's (dairy free), Kitehill (dairy free)
Cheese: Raw Farm, Organic Valley Raw, Sierra Nevada Raw, Mt. Vikos Organic Feta, Buf Mozzerella, Emmi Switzerland Gruyere, Ambrosi Parmigiano
+ Desserts
Products may contain coconut sugar.
Tartes: Hail Merry
Cookie Dough/Mix: Hail Merry, Capello's, Simple Mills, Jack's Paleo Kitchen*
Cookies: Jack’s Paleo Kitchen, Siete, Go Raw, Coco Bakes*
Chocolate Bars: Hu Kitchen, Evolved, Honey Mama’s
Other Chocolates: Heavenly Organics, Evolved, Keto Cups, Daydream Dessert*
Cake & Brownie Mix: Simple Mills
Brownies: Base Culture, Jack's Paleo Kitchen, Coco Bakes*
Ice Cream: Cosmic Bliss (regular + dairy free options)
Nutella: Fine and Raw
+ Grains
Rice: Lotus Foods, Lundberg, True Sprouted Flour, Thrive Market*
Quinoa: TruRoots Sprouted, True Sprouted Flour
Oats: One Degree Sprouted Oats
+ Legumes & Beans
Dried: TruRoots, True Sprouted Flour
Canned: Eden Foods
+ Meats
Look for these certifications: 100% grass-fed, pasture raised, organic, regeneratively farmed
Click here to find local farmers in your area
Beef & Bison: Force of Nature, Thousand Hills, Organic Prairie, US Wellness Meats*, White Oak Pastures*, Apsey Farms*, Heritage Hills*
Chicken & Turkey: Mary’s Organic, Hertiage Hills*, Apsey Farms *,White Oak Pastures*, Thrive Market Pasture Raised*
Pork: Heritage Hills*, Apsey Farms,* White Oak Pastures*
Bacon: FryingPan, Pederson’s, Heritage Hills*
Brats/Sausages: Niman Ranch, Teton Water Ranch, Pederson’s, Apsey Farms*, US Wellness Meats*
+ Nuts & Seeds
Opt for raw, organic, and sprouted when possible.
Bulk: Natural Grocers, Living Nutz*, True Sprouted Flour*, Blue Mountain*
Nut Butter: Philosopher, Artisana, Nuttzo, Gopal's*, Living Nutz*
+ Protein Powders
Collagen: Perfect Collagen* (dicount code: THEWELL)
Animal Protein: Equip Prime Protein* (discount code: THEWELL)
Plant Protein: Sprout Living* (vegan)
+ Salt & Spices
Salt: Celtic Sea Salt, Redmonds Real Salt
Spices: Frontier CO-OP, Mountain Rose Herbs*
+ Seafood
Always choose wild caught
Canned & Pouches: Wild Planet, Safe Catch
Frozen: Sea to Table*, Know Seafood*
+ Snacks
Bars: Barr’s Bar, Bearded Brothers, Bar U Eat
Granola: Barr’s, Wildway, Lark Ellen Farm , Thrive Market*
Crackers: Edward & Son’s Rice Crackers, Mary’s, Hu Kitchen
Tortilla Chips: Siete
Potato Chips: Jackson's, Siete, Barnana Plantain Chips, Sana
Cheetos: Paleo Puffs
Meat Sticks & Jerkys: Chomps, The New Primal, Epic Jerky
Fruit Roll Ups: Wild Made
Seaweed Sheets: Sea Snacks
Seafood Pouches: Wild Planet
Pork Rinds: Epic
Nut Butter Packets: Artisana, Thrive Market*
30% OFF THRIVE MARKET
Get 30% OFF your first order and a FREE gift when you use our link to join Thrive Market! This online discount health food store is basically Costco meets Whole Foods, offering REAL food at discount prices. Orders get shipped right to your door.